Privacy Policy
Last updated: 2026-08-02
This policy explains how the Horse of Fortune team ("we", "us") processes the personal data of visitors to horseoffortune.tech (the "Site").
The Site is a marketing website for the Horse of Fortune product. It is not the product itself: our gamification widgets run on our operator clients' own sites and are governed by a separate agreement with them. Processing of player data inside those widgets is outside the scope of this policy.
What data we collect
We collect only what you provide yourself, plus the minimal technical information any web server records.
- Demo request form data: first name, last name, work email address, company name, job title, country and phone number.
- Your marketing opt-in, if you ticked it.
- The interface language you submitted the request in.
- Technical data from web server logs: IP address, browser type and version, date and time of the request, and the URL requested.
How we collect data
You provide form data voluntarily by filling it in and submitting the request. Every field except job title and the marketing opt-in is required — without them we cannot contact you.
Technical data is recorded automatically when you access the Site.
The Site does not use cookies, web analytics counters or advertising pixels, and does not store data in your browser's local storage.
Why we process data
- To contact you and arrange a demo.
- To prepare and run a demo relevant to your role, company and market.
- To answer your questions and conduct business correspondence.
- To send you marketing materials — only if you have separately consented.
- To keep the Site operational and secure.
Legal bases
We process form data to take steps at your request prior to entering into a contract, and on the basis of our legitimate interest in developing business relationships.
We send marketing communications solely on the basis of your consent. Consent is voluntary, does not affect your ability to get a demo, and can be withdrawn at any time.
We process server logs on the basis of our legitimate interest in the security and availability of the Site.
Cookies
The Site does not set cookies and does not access data stored in your browser.
If we introduce web analytics or advertising tools in the future, we will update this policy and obtain your consent before such technologies start operating.
Sharing data with third parties
We do not sell your data and do not share it with third parties for their own purposes. Access is limited to the providers the Site cannot operate without:
- Our hosting provider, whose servers host the Site and the request database.
- Our email service and customer relationship management system, which we use to correspond with you about your request.
- Google LLC — the Site loads web fonts from Google's servers, so your IP address becomes known to Google when a page is opened.
Retention periods
- Demo requests are kept while discussions are ongoing and for three years after the last contact.
- Marketing contact details are kept until consent is withdrawn.
- Web server logs are kept for no longer than twelve months.
Your rights
To exercise any of these rights, write to support@horseoffortune.tech. We respond within thirty days.
- Obtain confirmation that we process your data, and a copy of that data.
- Have inaccurate or incomplete data corrected.
- Have your data erased.
- Restrict or object to processing.
- Receive your data in a machine-readable format and transfer it to another controller.
- Withdraw your marketing consent at any time.
- Lodge a complaint with a data protection supervisory authority.
Security
Data is transmitted over a secure HTTPS connection, and access to requests is limited to staff who need it for their work.
No system is absolutely secure. We cannot guarantee the security of data transmitted over the internet and are not liable for the consequences of unauthorised access that occurs through no fault of ours.
Minors
The Site is aimed at business professionals and is not intended for anyone under 16. We do not knowingly collect their data. If you become aware that a minor has provided us with their data, write to support@horseoffortune.tech and we will delete it.
International transfers
Our providers may be located outside your country of residence, so data may be transferred to jurisdictions with different data protection requirements. We work only with providers that offer a level of protection comparable to the one described in this policy.
Links to third-party resources
The Site contains links and embedded demos that may lead to other resources. This policy does not apply to them — please review their own documents.
Changes to this policy
We may change this policy. The current version is always available at this address, and the date of the last update is shown at the top of the page. If changes materially affect your rights, we will notify you by email.
How to contact us
For any questions about the processing of personal data, and to exercise any of the rights listed above, write to support@horseoffortune.tech. This is our primary channel for privacy matters and we prioritise such requests.